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Ethics and Sponsorship - References

Ethics and Sponsorship


  1. 'Finding Sponsors for Community Projects' Friends of the Earth/Directory of Social Change, Action Match 1990.

  2. Baby Milk Action Press Release 1st September 2000 www.babymilkaction.org/press/press1sept00.html

  3. UN: Health Activists Ask UNICEF to Dump McDonald's www.corpwatch.org/news/PND.jsp?articleid=3349

  4. Other similar controversies were identified in a 1996 article which discussed the relationships between ICI and a Breast Cancer Awareness charity, between WWF and Proctor and Gamble, and Shell and the Royal Geographical Society. See Ethical Consumer magazine "The Colour of Money" Chayley Collis Issue 44 December 1996

  5. You Gov poll reported in Ethical Consumer 76

  6. Quentin Bell research reported in Ethical Consumer 76

  7. See e.g. Keynote - Market Assessment: Green & Ethical Consumer 2005

  8. nfpSynergy survey Business with Charities. Charity Awareness Monitor, February 2002

  9. RS2 - Charities and Commercial Partners. Annex A at page 1. http://www.charity-commission.gov.uk/publications/rs2.asp

  10. Nicola Hill, Third Sector Survey: Working with business - The Company we keep March 09 2005 http://www.thirdsector.co.uk/charity_news/full_news.cfm?ID=13908

  11. The sponsorship debate: Alex Goldsmith (BBC Wildlife magazine) July 1995

  12. It should be noted that the stakeholder concept is somewhat ephemeral and can include much broader definitions encompassing areas such as suppliers, future generations and the environment. The Charity Commission CC59 - Reporting the Activities and Achievements of Charities in Trustees' Annual Reports: June 2003 version available at http://www.charity-commission.gov.uk/publications/cc59.asp#10

  13. Institute of Fundraising: 'Code of Fundraising Practice' - Charities Working with Business at p 16. www.institute-of-fundraising.org.uk/

  14. Conversation with Saskya Huggins, Oxfam GB, at Ethical Corporation Conference, London - How to communicate your corporate values to consumers - November 22-23rd 2005